The modern world is filled with technology; it’s everywhere. Most Americans (97%) now own a mobile phone, according to the Pew Research Center, with most children (94%) ages 3 to
Who Hires Audio Engineers?
Even though it may seem like something of the past, as in old-time radio programs our parents or grandparents (aka the Greatest Generation) grew up on, audio engineers still exist
What is Vocalics in Communication?
Paralanguage, also known as vocalics, is a component of meta-communication that may modify meaning, give nuanced meaning, or convey emotion, by using techniques such as prosody, pitch, volume, intonation, etc.
Why Do Home Printers Suck?
The biggest problem with most printers is how incredibly mediocre they are. They are only good enough to sit on a desk for low-effort printing, faxing, scanning, and copying. But
Does Reverse Psychology Really Work?
The phrase was coined by Joseph Jastrow in his book “You can hypnotize yourself” (1918) when referring to the technique of “suggesting the opposite.” He writes, “By encouraging their [persons
Why Are Colors Important Marketing?
The psychology of color in marketing fosters unique and exciting new opportunities for marketers to engage and empower their target audience. But like any powerful tool, it is best to
Gender Roles in Advertising Examples
Images companies relied on to sell products during the early to mid 1900s reflected the rigid gender roles that magnified ads as sort of a mirror to reflect the status
Stop Asking Millennials to Print!
its just easier to send this to my local print shop!
How do you scrub a mailing list?
Your mailing lists are the cornerstone in your direct mail campaigns. Much like a packed closet filled with outdated styles and clothes that don’t fit, a direct mail list packed
HIPAA Compliant Direct Mail Services
Most people interact with HIPPA during their first visit to the doctor when they sign a release for the new year. Yet, this comprehensive series of laws affect everyone involved